January 04, 2015
Adrenaline Rush: ABSOLUTE ENERGY OF SUCCESS
Adrenaline Rush is a market leader in energy drink segment. It charges youth with energy on every stage of their way to success and gives them inspiration not to give up and stand tall.
The story is told by a real FMX rider – Michael Yarigin. Story of his fails and littles wins on his way to big success. And story of how he needs energy to overcome all the barriers and how Adrenaline Rush helps him.
Also have a look at extended version:
Creative directors VICTOR SOKOLOV, DENIS LAPSHINOV
Art director MICHAEL ZVEGINTSEV
Senior copywriter EUGENE PAKHMUTOV
Account director KATYA KONOVALOVA
Account manager ANNA SYTINA
Illustrator ANNA EGIDA
Director ROB CHIU
Executive producer OLGA KULIKOVA